week 13

flat galleries

it is a very intersting phenomen of existing so called flat galleries, I think there are two main reasons for it - first, a flat gallery could be seen as a private place not for everybody, meaning exclusivity and it is about making the clients and collectors feel special

second, - I think a very common reason is the rent payment, because buying or renting a place on Falk Miksa is extremely expensive, although it gives a lot more chances to attract foreign buyers. Local collectors do not care if the gallery is on Falk Miksa or somewhere in the 13th district, because they do research and do not buy spontaneously. It can be proved by the comparison eg Molnar (flat gallery) and Art Factory (Falk Miksa- Marko ut) - Molnar is doing well and sold several pieces from the last exhibition, and Art Factory is not that stable these days, because partly of the rent they higher the prices for paintings and usualy ollectors buy them directly from the artist cheaper

some problems existing with such flat galleries refer to the external look of the exhibitions - eg. labels on paper and lack of info (Deak Galeria)

however, having a bar and a nice space for vernisages and business parties is a very good marketing tool, because eg small galleries on the main gallery street lack it - no space, when an opening happen - half of people stays outside, because of no space inside the gallery

week 12

Mucsarnok

great, great and very contemporary and entertaining, that is why we saw a lot of high school students visiting this exhibition)  I like the white walls, because it is not disturbing from looking at the pictures, which cover most of the space of walls

about the pieces itself - my favourite are the three pieces from an american photorapher, former skateboarder, because I can feel the track of youth and freedom (and skateboarding!) in his works) putting together such a variety of techniques (videos, installations, photos, paintings, etc) is a very good idea, so a viewer doesnot get bored after a while

but the great problem was that there was no enough air to breathe (only in a room where the window was opened), also some pictures were just stuck to the wall with a skotch tape, which looks odd for such a big museum; and I think a bit more information is required to describe the pieces